1 October 2025
The Sponsor Driven Podcast is here – listen now!
Real stories from across motorsport. Drivers and brands share their journeys, sponsorship challenges, and what it takes to keep racing.
The wait is over. The very first episode of the Sponsor Driven Podcast is now live.
Each week, we sit down with competitors, brands, and the people behind the scenes who make motorsport possible. The goal is simple: to give competitors more exposure, help brands connect with talent, and inspire the next generation of racers.
In Episode 1 we’re joined by Lilia Scatchard, one of the UK’s most exciting young female karters. Lilia shares her story of breaking into motorsport, the challenges of racing in a male dominated sport, the real costs of competing, and the importance of role models like Jamie Chadwick.
Episodes are available right now on all major podcast platforms, as well as YouTube:
Subscribe today so you never miss a new episode.